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Akshaya Ramesh
Yoga space.jpg

Branding

2018

The Yoga Space is a practice started by a Yoga Instructor in Chennai that focuses on Acroyoga - a combination of Acrobatics and Yoga. This practice works with poses taken from traditional asanas where two people work together to create postures to maintain a state of balance. 

 

The brief for the project was to establish the key aspect of acroyoga and distinguish it from other standard yoga practices. The colour palette emerged from the mutual transfer of energies.

Logo Evolution
Acroyoga posture study

I did a visual analysis of various Acroyoga postures involving two individuals, which serves as the distinguishing characteristic of Acroyoga. I superimposed letters onto these postures, drawing parallels between their forms and the letter shapes.

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